Twitter has exploded! If your business has not yet begun utilizing Twitter, you should. Instant feedback, brand building, thought leadership, networking and more, the list of benefits goes on and on. On the other side of things, a successful Twitter account takes resources. There is a lot of time and organization involved with an active Twitter account.
Who's following you? Did someone mention you? Who are you following that isn't following you back? What is being tweeted about your product or service? What grade does your Twitter account have? Keeping on top of your Twitter account takes organization and commitment. There are literally hundreds of various Twitter tools available to help you more effectively manage your Twitter profile. Below are just a handful of my favorites.